Association of Professional Office Managers

 


 

APOM's Base and Reach
(as of 11/1/2007)

BASE  
Members 676
Subscribers 4,507
Prospects 693
Vendors 245
Base Total 6,121

 

APOM Web Traffic
Monthly Web Visits (avg.) 17,000
Monthly Web Page Views (avg.) 64,000

 

APOM's Base Influences Purchasing for over
5 Million Users
APOM reaches a high value audience. 

83% of APOM members/subscribers influence or make purchasing decisions for their office or company.  By reaching them, you influence purchases for all the office end-users for whom they purchase. 
 

  
bullet 238,000+ end users
people in our base purchase for an average of 47 end users in their office
(6,121 base x 83% purchasing involvement x of 47 workers in each office)
 
bullet 685,000+ end users
 27% of people in our base work in companies with over 500 workers.
(6,121 base x 83% purchasing involvement x 27% working in companies with 500+ workers x 500)
 
bullet 4,572,000+ end users
 9% of people in our base work in companies with over 10,000 workers.
(6,121 base x 83% purchasing involvement x 9% working in companies with 10,000+ workers x 10,000)